A Great Fit
Red Bull Racing and Pepe Jeans renew partnership
Red Bull Racing are pleased to announce the renewal of our partnership with Pepe Jeans London. Pepe Jeans became a Team Partner in 2010, with their branding prominent on our cars during four double World Championship winning seasons and will continue their long running relationship with the Team as Official Jeans Supplier.
Established in 1973, the denim and casualwear designer has grown out of humble beginnings in the famous Portobello Road area of London’s Notting Hill district to become an international fashion brand, headquartered in Barcelona, with a global network of over 200 stores.
“We’re delighted to be continuing our partnership with Pepe Jeans,” said Team Principal Christian Horner. “Pepe joined us at the start of a remarkable period for our team and it’s gratifying that our association will continue into an exciting future. Pepe Jeans are a great fit for Red Bull Racing: the two brands share values and a youthful attitude that complement one another perfectly.”
Echoing Christian’s comments, Carlos Ortega from Pepe Jeans added “The Red Bull Racing team has been a great fit for us as both brands share the same dynamic, youthful and confident spirit. We are very happy to be extending what has already been an extremely successful partnership since 2010”.