Britain’s leading single-seater motor-racing series, the BRDC Formula 4 Championship, has a new title sponsor. The series will be renamed the DUO BRDC Formula 4 Championship in recognition of a new association with DUO plc, a UK-based international company specialising in providing the construction industry with material processing systems, particularly aggregate washing.
As part of the new agreement, confirmed today by DUO and BRDC F4 promoter MSV, DUO branding will appear on the front wing endplates of all cars competing in the championship, on the race suit of every driver, and on the F4 podium backdrop, as well as featuring prominently on race programme covers, other printed materials, and the F4 website. The DUO logo will be made visible to hundreds of thousands of motorsport fans through DUO BRDC F4 race events, which co-headline with the British GT Championship at six meetings this year, through wide-reaching media coverage, and through comprehensive TV coverage in the UK and internationally.
The sponsorship agreement also provides DUO with VIP trackside hospitality.
Jonathan Palmer, MSV Chief Executive, commented: “Our BRDC F4 Championship has the highest profile and greatest following of any UK single-seater series and I am delighted that this has been recognised by an increasing number of prestigious partners such as Pirelli and now DUO. DUO Group’s Chief Executive, Alex Moss, shares my commitment to providing customers with best quality and best value in our engineering-based businesses. Alex has also raced very successfully himself in single-seaters and saloon cars and indeed I even have a photo of me presenting him with a garland at Silverstone!”
Alex Moss, Chief Executive of DUO Group, said: “The BRDC F4 Championship has been an outstanding success and clearly provided young drivers with a tough, fair and superbly promoted platform to develop and advance their careers. We are delighted to be associated with such a prestigious series and look forward to the extensive media exposure of the DUO BRDC F4 Championship, enabling the DUO name to be increasingly well known and helping us to further develop business relationships through MSV’s renowned hospitality.”